What We Do
ShareOn Marketing is a boutique B2B marketing agency that specializes in helping companies craft compelling narratives, engage buying committees, generate demand, and accelerate sales cycles.
Your company will stand out:
Your story will resonate with the right decision-makers
Your target audience will engage with your content
Your quality leads will be nurtured and converted into satisfied customers
Your sales and channel partners will have the tools they need to succeed
We create and deliver strategic marketing programs so your sales team can do what they do best
—SELL!
How We Help
Strategic Messaging & Positioning
Story Development
We work with you to craft your company's unique story and value proposition that resonates with your target audience.
Message Architecture
We develop messaging frameworks tailored to different personas within the buying committee—from technical evaluators to C-suite decision-makers.
Buying Committee Engagement
We create targeted content and campaigns that address the specific needs, concerns, and priorities of each stakeholder in the purchasing decision.
Demand Generation
Lead Generation Campaigns
We create and execute multi-channel campaigns that generate high-quality leads interested in your offerings.
Marketing Automation
We help you select, implement, and optimize marketing automation platforms to nurture leads efficiently.
Database Strategy
We guide you in leveraging your contact database for maximum impact and ROI.
SEO, GEO & Digital Marketing
We improve your search engine visibility and digital presence to attract your ideal customers.
Events & PR
Event Strategy & Execution
We manage your presence at exhibitions, conferences, and industry events—from booth design to pre- and post-event campaigns.
Executive Speaking Opportunities
We identify and secure relevant speaking engagements for your thought leaders.
Public Relations
We craft and distribute press releases, secure media coverage, and manage relationships with industry journalists and bloggers.
Social Media Management
We develop and execute your social media strategy across LinkedIn, Twitter, and other relevant platforms.
Content & Thought Leadership
Content Strategy & Creation
We develop comprehensive content including presentations, blog posts, eBooks, white papers, case studies, and more that educates and engages your audience.
Thought Leadership Programs
We position your executives as industry authorities through strategic content, speaking opportunities, and online presence.
Website Development & Optimization
We design new websites or optimize existing ones to effectively communicate your story and convert visitors into leads.
Field & Channel Marketing
Field Marketing Programs
We design and execute regional marketing initiatives that support your local sales teams with targeted campaigns, events, and account-based marketing.
Channel Partner Enablement
We create marketing programs, materials, and campaigns that empower your channel partners to effectively sell your solutions.
Partner Co-Marketing
We develop joint marketing initiatives with your strategic partners to expand reach and generate mutual leads.
Our Approach
We understand that B2B buying decisions are complex, involving multiple stakeholders with different priorities. That's why we:
Research deeply to understand your target buying committee—their roles, challenges, and decision-making process
Craft compelling narratives that speak to each stakeholder's specific concerns
Create integrated campaigns that combine content, events, and digital marketing
Measure and optimize continuously to ensure maximum ROI
Support your entire go-to-market ecosystem—from direct sales to channel partners
Indusries We Serve
We have a proven track record working with B2B technology companies across multiple sectors:
Why Choose ShareOn Marketing?
Strategic Partnership
We don't just execute tactics; we become your strategic marketing partner, aligned with your business goals.
Integrated Approach
We seamlessly blend online and offline marketing to create cohesive customer experiences.
Boutique Service
You get personalized attention and senior-level expertise on every engagement.
B2B Expertise
We specialize in complex B2B sales cycles and understand how to engage buying committees.
Results-Driven
Our focus is on generating qualified leads and supporting revenue growth, not just marketing metrics.
About Sharon
With extensive experience across all aspects of B2B marketing, Sharon has helped technology companies in communications, cybersecurity, mobile applications, homeland security, medical devices, and more achieve their growth objectives.Her passion lies in developing and implementing efficient marketing strategies that directly support sales success. Whether it's crafting the right message for a complex buying committee, enabling channel partners, or running field marketing programs, Sharon's diverse experience helps companies generate demand and accelerate revenue.
When the sales team is closing more deals faster—that's when she knows the marketing is working.